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March 2020

DEI Real Event Series

March 28 @ 12:00 am
Knack Coworking, 2132 3rd Ave
Seattle, WA United States

Engage in a conversation focused on creating a community where all people are valued and respected during this “DEI Real Talk". About this Event What is allied behavior and why is it important? Why is it that much more important if you have power, privilege, are white and male? By sharing the stories of allyship and sharing strategies to overcome unconscious and conscious bias, we identify how to step up and stand up. Join us…

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April 2020

Ad-Evoked Nostalgia Breakfast

April 8 @ 8:30 am - 10:00 am
C.I. Shenanigans, 3017 Ruston Way
Tacoma, WA 98204
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Cross-Cultural Examination of Ad-Evoked Nostalgia Take a stroll down memory lane with our guest speaker Dr. Altaf Merchant as he presents a Cross-Cultural Examination of Ad-Evoked Nostalgia. About this Event Dr. Altaf Merchant, the “Merchant of Nostalgia,” will explain how nostalgia in marketing can be both powerful and profitable by looking at how consumers are drawn to a brand through a sense of shared history. ABOUT OUR SPEAKER Dr. Merchant is Interim Dean and Professor…

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May 2020

DEI Real Talk Marketing for Good: The Parallel Paths of Corporate Social Responsibility and DEI

May 27 @ 12:00 pm - 1:00 pm
Online

Learn + Discuss + Connect.  Engage in a conversation focused on creating a community where all people are valued and respected during this “DEI Real Talk".  As companies leverage corporate social responsibility (CSR) to drive meaningful change, how can marketers influence and engage consumers to consider issues such as diversity, equity and inclusion? As businesses are being judged more and more on their impact on social issues, can CSR program leaders find a place at…

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