DEI Real Talk Marketing for Good: The Parallel Paths of Corporate Social Responsibility and DEI

Learn + Discuss + Connect.  Engage in a conversation focused on creating a community where all people are valued and respected during this “DEI Real Talk”. 

As companies leverage corporate social responsibility (CSR) to drive meaningful change, how can marketers influence and engage consumers to consider issues such as diversity, equity and inclusion? As businesses are being judged more and more on their impact on social issues, can CSR program leaders find a place at the table to influence decision-making and champion DEI?  

CSR can have a direct influence on brand reputation, talent acquisition and stakeholder loyalty. Can a holistic approach be found in the parallel paths of CSR and DEI, incorporating mission, engagement and strategy while recognizing the significant influences of intersectionality?

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