Tag: strategy

July 26, 2023 by Paul

B2B Marketing Tips and Strategy

You need the right strategy for your unique industry. Looking at what consumer-facing brands are doing doesn’t always work when building a B2B brand. In this webinar, hosted by Brilliant Marketing, learn how to build trust as a thought leader, increase visibility and brand awareness, ensure marketing and sales work together to bring in new leads, and clearly communicate your unique value proposition. Presented by Emily Trickey – Co-founder + Marketing Strategist, Brilliant Marketing. About Read More…

by Paul

Webinar: Why Multicultural Communications Is No Longer An Afterthought

The Vida Agency, a premier firm specializing in Multicultural communications and engagement will be sharing tips, best practices AND what not to do when it comes to engaging diverse audiences. Hear from Janine Worthington, Director of Media Relations and Marcela Diaz, ESJ Director on how multicultural audiences have to be at the center during strategy building AND how more than ever, agencies and brands need to do an internal audit to ensure their core values Read More…