Category: News

AMA Marketing News

We are pleased to have been included in the Fall 2020 issue of Marketing News, published each Spring and Fall from the American Marketing Association (AMA). As the COVID-19 pandemic continues to ravage through the country, affecting in-person events and meetings many AMA Chapters have moved their focus to career development and training to address the millions who have recently lost their job due to the ramifications of the unmitigated pandemic. In this article, our previous Read More…

Every Cloud has an Orange Lining

Opportunities in Marketing and Design Amidst a Pandemic Do you ever wonder where the phrase “every cloud has a silver lining” originated? It was likely derived from a poem from the early 1700’s by John Milton titled Comus with the lines, “Was I deceiv’d, or did a sable cloud Turn forth her silver lining on the night?” My search for the silver lining has been a constant these days as I carefully tread my way Read More…

Notes from our Chapter President

AMA Puget Sound, a 501(c)3 non-profit volunteer-led professional association, is inviting the overall marketing community to explore its new website. The new site has been designed to offer a better user-friendly experience with improved navigation and functionality while allowing visitors to see the benefits of AMA Puget Sound (AMAPS) involvement can offer. This has been a passion project for almost a year. The goal was to better align our website appearance and functionality with that Read More…

Top Marketing Trends For 2020

Interesting artcile on the year for us marketing professionals from Forbes. Full article can be found here With the speed at which modern technology is growing and evolving, it is no surprise that everything that relies on it must move at a similarly breakneck pace. Digital marketing is no exception. With constant updates, new techniques, and changes to algorithms, digital marketers are frequently scrambling just to keep up. Being aware of emerging or continuing trends Read More…